Category: TDM Campaigns
Word of the Month: Focus

FOCUS: Def. v. to pay particular attention to

With COVID, came a bunch of chaos we’ve all had to navigate through over the past several months. It is a huge reason why we chose “Focus” as our September Word of the Month (WOM) in an intentional effort to support ourselves and our communities in setting aside the external distractions inevitably out of our control. Self-care is needed like never before, and so with a new month comes an amazing opportunity to reestablish our focus on ourselves.

At The Dailey Method, we have 100% excelled and succeeded at accomplishing our detailed focus on all things barre, helping people get stronger and more confident, as well as supporting them in discovering optimal alignment for the last 20 years! (Yes, you heard that right! We hit our 20 year anniversary of TDM in 2020!!). It’s incredible because those two decades, dedicated to focusing on one thing, have provided us a unique opportunity to engage with our community and teach movement in a way that makes us all feel amazing from the inside out.

With this milestone, we never anticipated a global pandemic nor how it would shape our world. Everything from our businesses, work-life, social activities, and even schooling our children have gone virtual. This constant interaction with devices can be incredibly distracting – not to mention mentally draining. In addition to that comes an unknown and the harsh reality that we have no idea when our lives will return to “normal.”

Given these uncertainties, changes, and challenges, The Dailey Method has made it a goal for September to support you with setting an intention to focus your energies and strength more inward to practice redirecting your worries towards that of self-care.

Our annual Align & Shine Challenge starts this month. Whether you’re in a virtual or hybrid community with TDM, we have 20 days (September 21-October 10) of opportunities for you to learn with us, give back to yourself, and practice radiating from the inside – out!

Stay tuned for how to sign up and participate!

Until then, here are some ideas and ways for you to begin to Focus on YOU!!!

  • Life continually throws us unexpected challenges. We throw them at you in the class choreography! In your next TDM class, focus your energy and attention on how gracefully, or not, you adjust to what is unexpected. Focus on the “noticing” versus judging so that in a moment’s notice, you can shift your focus to grace and acceptance – therefore guiding you towards success and strength! This can be carried into your life practice too.
  • Focus on a part of your body you rarely place attention on in any given exercise. Set your mind on an intentional focus to listen to what your teacher says about this body part or movement. By directing your brain to focus on these auditory cues, you begin contracting the same muscle needed in your life to be in whatever moment you are in and focus on only what is in front of you.
  • Focus on a life circumstance with insurmountable trust that it will soon change like everything else on the planet. This will help you stay present in your daily life and even in a class setting knowing that change is just around the corner. Starting here and from a place of trust/acceptance of what is – will help you awaken parts of your body, mind, and spirit so that you deepen your life practice in ways you didn’t know were possible.
  • Focus energy on leading with your light and what you love best about yourself during each of your Dailey (and daily!!) activities. Look for what’s good, positive, hopeful, and let that focus pull you away from what might be negative or scary. This will inevitably support you by highlighting your outward expression of self-confidence. This deliberate focus will do wonders for you with respect to quieting any self-criticism and will magnify what makes you shine!

Have the best month and stay healthy!

With Love,


A New Method Move That Will Change Your Life Forever

We’ve all heard of the infamous Waterski… and we get our glorious glutes from the Fold-over… but have you ever heard of the “Lean In?”

This is the most important exercise yet.

The “Lean In” move is a practice in vulnerability which helps create deep and meaningful relationships. I know, I know – “But that sounds harder than Waterski!!!”

And just like Waterski, it may be hard in the moment, but it creates lasting results.

I’m sure it’s pretty safe to assume that one of the reasons you joined The Dailey Method was because of community. TDM is not just known for it’s effective workouts. It’s also known for it’s awesome events, continued education and retreats – all geared around community. In fact, most of the owners I know lovingly refer to their members as their tribe!

You plank together, back-dance together… and you may even drink wine together on occasion! But how well do you really know Sara in your 8:30am class?

Have you shared your fears?

Does she know your mantra?

Does she know what makes you LOL?

That is where The 30 Clean comes in. You see, it’s not really about food. It’s about being vulnerable. It’s about “Leaning In.”

So, while TDM has provided you with this amazing community of like-minded members, The 30 Clean is going to give you a chance to get to know everyone on a whole new level.


  • You and all of your TDM besties, friends, instructors and acquaintances are going to be grouped together in a private Facebook group. (Non-Facebook group options available via our Simple Start Program.)
  • We will be recipe sharing and photo journaling our meals. (And no… You don’t have to be a professional food stylist! #FiltersNotRequired)
  • Each day TDM and T30C will be posting Non-Food Challenges (NFC’s) that will have you putting yourself first, thinking deep about your life goals, laughing, crying and getting to know each other.
  • Between TDM’s team and our team you are going to get epic amounts of support and compassion. Remember, it’s about progress not perfection.

Now, who is ready to “Lean In?”

Want to learn more about The 30 Clean? Click HERE!

-Heather & Molly

It’s time! Align & Shine 2017

While we emphasize health and holistic well-being all year round at the Dailey Method, we are particularly excited for our Align & Shine Challenge – a time to revisit intentions and rekindle our commitment to take care of ourselves.

Last year, during the four weeks of the International Align & Shine Challenge, we saw transformation and growth from every angle. From the camaraderie of all the women and men who were dedicated to taking at least 4 classes a week to the energy that came from committing to cleaner eating habits, the feedback was incredible. We even made a few morning people out of those who usually hate 6am!

This year, we will kick off the challenge Monday September 11th and it will run to October 10th. It starts with a commitment to challenging yourself to take 20 classes in a 30 day period and then is amplified by daily self-care through small tasks that add up to big differences and lead to lifestyle habit changes.

Anyone and everyone can join. I know our teacher and staff community is fired up to join all of you in this challenge.

All you have to do is sign-up and track your progress on your studio’s challenge board! It’s that easy. What’s more, ALL registered participants that complete the challenge are entered to win a FREE TDM Membership for the rest of the 2017 ($400+ value.)

There are also great add-on Partners. You can do the 30 clean – a full 30 days with our personal favorite nutrition partner, or just do a drop in any day you want to take it a bit further.

If you successfully complete the challenge you will receive $10 off your core membership for the remainder of the year AND be entered to win 3 unlimited months of classes. Let’s do this! Align and shine together.

What makes this challenge even better is doing it with someone you care about or, even better, with a bunch of people you care about – and care about you!

So start with putting yourself first and signing up, be prepared to be prepared (planning is key) and enjoy the experience. After all, it is your time to Shine!



Wrap Up: Summer Neutral Spine Photo Contest

I want to give a huge shout out you to all of you that joined us in our summer Neutral Spine challenge. At The Dailey Method we know that neutral spine is our healthiest position both in and outside the studio and it looks like our community truly embraces our belief! There were so many amazing pictures taken, it was really hard to choose. But we buckled down, worked hard and here’s what we decided.

These are our favorites! And why…

@kellybertelson– maybe there’s a filter but what a sunset! And NS is always a little easier when you have someone (or something) to hold you up.

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@tdmboulder– Seriously? These women have a lot of core strength, enviable balance and a strong sense of fun!

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@tdmbirmingham– Rumor has it there were more than 100 people here doing neutral spine. That’s what we call community! Thank you Birmingham.

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@davidsonlori81– You know they have to love each other to pose like that. And with a rainbow? Wow!

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@tdmottawa– Skills AND swagger

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@niccohenof3– Yes- we start them young.

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@kajeheart3– This is one of our fave’s because it was celebrating one of our favorite people! Recognize third from left? Our amazing master teacher trainer Katina.

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@michelehoward12– This is a perfect example of strength in stillness.

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@thedaileymethodrbp– We swear all our kids have started having better posture this summer. It’s been such a focus for us. I hope it translates everywhere.

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@drewbirdonesloane– I actually like the background best… “I’m going to shoot myself if I see one more neutral spine this summer.” We won’t… keep it up. It will only make you live longer and feel better.

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We challenge you to stand, sit, walk, drive and BE in neutral. To look and feel your best. #livingadaileylife

Love everyone at TDM!

Align & Shine Challenge Testimonials

9 Days later and I’m still reaping some rewards of our Dailey Method international Align & Shine Challenge. One of them being given the opportunity to hear how something we created- for fun and for community- ended up having a beautiful impact on so many people. And, how it even moved forward from there! Here are some of my favorite testimonials-

Keep on Shining on!


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“When the Align and Shine challenge started I was excited to add an intention that would span across the entire month. The challenge gave me something to look forward to every single day. Being able to scroll through people’s journey helped me push through and feel successful. My life can get crazy and push me away from my goals. The challenge helped me remember those goals and showed me that others were pushing through too.” – Tamara M. (The Dailey Method – Lamorinda)


“After 16 years at my last job working 12 hour days with a 2 hour commute and sacrificing weekends to get office work done, I realized it was time to make ME a priority. I reinvented myself at a fantastic organization 5 minutes from my home and gave myself back the gift of time. Knowing the secret to a healthy life and longevity is daily movement I searched for a physical routine that would motivate me to wake up early and look forward to group exercise. After researching a number of studios and a variety practices around my home, I stumbled upon The Dailey Method Elmhurst with Stefanie.

I have always been a physically active individual, playing High School basketball, track and field and continuing my competitive track and field in college. After college, life started to happen, and making time for a regular fitness routine was challenging. At the age of 28 I was diagnosed and treated for Stage II thyroid cancer and luckily now, 22 years later I have celebrated many years of being cancer free but fighting weight gain every day.

Realizing that the scale is just a number, I no longer focus on the dial and rather on how I feel and how my clothes fit. The Dailey Method has “made me shine” from the inside out. I love seeing and feeling the mental, emotional and physical benefits of my barre and cycle practice. The support of my husband has been tremendous, he has been applauding my early morning routine and he even surprised me with new cycling shoes!

I am passionate about my classes; my instructors are very cognizant of alignment and the purpose of each movement. They motivate me and the entire class to bring the best out of ourselves. The practice is challenging and yes, there are many barre poses and cycle movements that this girl just hasn’t mastered yet but Stefanie and the other instructors teach me modifications that will help me build muscle and strength to power through the class safely and achieve maximum benefits.

The sense of camaraderie and community created at TDM Elmhurst is extremely inspiring with the early morning crowd. Without sounding corny, I often think of these 5:45 a.m. classes as having dessert for breakfast or starting my day off with recess! I compliment my Dailey Method practice with yoga and golf because I know the more I move, the stronger my bones, the more lubricated my joints and the better my balance and overall health will be as I age.

To track my success, I invested in a small notebook that serves as a personal journal in which I track my daily exercise, everything I ate that day and how I feel. It serves as a good reference of my daily and weekly accomplishments and inspires me to continue on my journey!” – Stacey R. (The Dailey Method – Elmhurst)



“Let me start by saying that I did not think I would enjoy this very much. I mean, I knew that I would like the challenge part of things (competition is my nature, I just can’t help it, even if I’m just competing against myself!) but I wasn’t looking forward to a better diet, dedicating time to myself, and all the other tasks that seem insurmountable when you’re a busy mom of 2 toddlers.

Still, I wanted to participate in the Align & Shine challenge AND tell the world about it because I think mine is a unique perspective. There are so many gorgeous, thin, fit, fine specimens who display the results of the TDM workout, but I wanted to show that it is for everyBODY – even the frazzled, mismatched size 12 who can barely process a thought at 6am but goes to class anyway.

I figured all of my friends and social media acquaintances would be unfollowing amid groaning and eye rolling. In this day and age, we live in social media world where we are often sold to, directly or indirectly, and the last thing I wanted to sound like I was trying to SELL this workout, or this lifestyle, or this…being.

My friends weren’t the skeptical ones. It was ME!

I couldn’t have been more wrong. The feedback I received over the course of the challenge via Facebook, via text message, or via private message was just amazing. I had friends telling me they want to come try TDM. I had friends telling me they’ve been motivated to get off their butts and go to the gym because if I can do it, they can do it. I had friends telling me that I have been giving them inspiration to do better, and be better. Me. ME! No eye rolling, no unfollowing, just pure positivity. How freaking cool is that? It was the perfect culmination to the challenge. I had made change in more ways than one…

I wish I could do these kinds of challenges all the time. It’s been so valuable for me physically, mentally, emotionally. I’ve found myself connecting better with my friends, my kids, my husband and newly – my classmates! My teammates, these people that really do make me keep coming back. Not to mention the teachers. They just KNOW what to do to make me reach higher. And when to play a little Bieber.

The Align & Shine challenge was just like class, the beauty in the structure is that it could be unstructured – modified, made to be my own, done on my time. All along the way, it still made me focus. Focus on myself, focus on my world around me. There is such purpose behind what might otherwise seem like “simple” tasks.

So…where do we sign up for the next one?” – Christina W. (The Dailey Method – Birmingham)

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“My experience with The 30 Clean through my TDM studio was excellent! I have always thought of my diet as relatively healthy and balanced. But after the experience, I realized I had been making many mistakes. The support and advice of all the coaches really helped me to understand some of the simple changes I could make to have a better cleaner and healthier lifestyle. My husband was very skeptical but after the experience feels he understands how his diet and consequently his health is much better. We both feel more energetic, healthier, leaner, and we have better skin!! We both love the lifestyle change we have incorporated into our life and plan on continuing to eat clean. I am telling all my friends to try the program because I feel the results are so worth it! Thank you Dailey Method and The 30 Clean!” – Saira S. (The Dailey Method – Loudon)

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“New to The Dailey Method, I’ve been incorporating it into my routine since late December, when I was taking a break from my usual running routine. I could tell within the first month that my core strength and posture had improved. Dailey Cycle has been a refreshing change of cardio workout and I had not been running as consistently as I used to. Despite this, I ran a 10k race in early March at my fastest pace in over 4 years! I was under 30 seconds from my 10k personal record. Then came the May Align and Shine Challenge, increasing my usual 2-3 class per week routine into a consistent 4 per week. At the end of the month, I came into a vacation at Acadia National Park feeling the strongest and most centered I’ve been all year. We did some pretty intense hikes in a short period of time that I couldn’t have done a month prior without my body feeling much weaker and sore. Recovery was so fast I was at a Dailey Cycle class just a couple days later, achieving my highest average and maximum power I’d seen on the monitor. As a runner, it’s hard to find the right balance of cardio and core/strength conditioning. With TDM, I’ve found one just adds to the other and vice versa. It seems everything TDM strengthens me for goes right back into better workouts at the Dailey classes. I feel like I’ve finally found my perfect balance.” – Kathy P (The Dailey Method – Washington D.C.)